Category Archives: visual merchandising training and education

22
Oct

Training Tools: Teach How. Teach Why.

Can you imagine being hired to do a job and not receiving training? Or being asked to fulfill a role and not being provided with a clear understanding of how to achieve the desired outcome? Do you think it would … Continue reading

Posted in Merchandising Planning, Retail sales, small business tips, visual merchandiser, Visual Merchandising Tips, visual merchandising training and education | Tagged | Leave a comment
23
Mar

Merchandising Matters talks merchandising basics

Posted in merchandising displays, shelving, display cases, Merchandising Planning, retail display, Retail sales, small business tips, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
15
Feb

Exploring Salt Lake City’s Nordstrom

Store design and the mannequins inside come in all sizes, shapes and colors, and determining which is best for individual retailers or manufacturers is never arbitrary. While on a recent trip to Salt Lake City for Outdoor Retailer Winter Market, … Continue reading

Posted in fashion merchandising, merchandising displays, shelving, display cases, retail display, visual merchandiser, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Tagged | Leave a comment
28
Jan

Sparkly Seattle Windows

Yes, it rained when I was in Seattle, but you know something?  Windows that are well merchandised are even more compelling with that lovely glisten of moisture from the sky and seem to sparkle at night. Here’s a bit of … Continue reading

Posted in fashion merchandising, merchandising displays, shelving, display cases, retail display, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
7
Jan

Learn about booth design process

Exciting addition to my work at Outdoor Retailer Winter Market!  I’ve been collaborating with Yoga Journal on their booth design for the show and will provide a presentation on what the process entailed.  If you are heading to OR, please … Continue reading

Posted in merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, SNEWS, trade show merchandising, trade shows, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
12
Nov

The Romance of Rome’s Windows

Rome’s visual merchandising understands seduction and romance with every detail carefully considered from the mannequin sculpture in a hair salon to the attention paid to the exterior of shops and caffes. The style, fashion and personality of this window invited … Continue reading

Posted in fashion merchandising, merchandising displays, shelving, display cases, retail display, visual merchandiser, visual merchandising training and education | Leave a comment
4
Nov

Mannequins: Silent Sellers

Mannequins are powerful silent sellers–what are the considerations when choosing the right style?  For more insight, read my recent story in SNEWS® and learn more!

Posted in merchandising displays, shelving, display cases, Outdoor Retail Merchandising, retail display, Retail sales, SNEWS, visual merchandising display tips, visual merchandising training and education | Leave a comment
25
Oct

Accessory Merchandising with Sea to Summit

My latest story for SNEWS® explores the success of Sea to Summit’s merchandising philosophy.

Posted in merchandising displays, shelving, display cases, Outdoor Retail Merchandising, SNEWS, visual merchandising training and education | Leave a comment
24
Sep

Merchandising Madness: Meeting the challenge of merchandising accessories

Learn how Nathan works to blow up their accessory (or essentials as they prefer it be called) category in my latest story for SNEWS®.

Posted in merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, SNEWS, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
29
Nov

Seven accessory merchandising and holiday gift-giving tips

Most retailers know that accessories present huge opportunities for add-on sales during the holiday season, especially when strong gift groupings are created.  The closer we get to the big day, the more frantic shoppers tend to get, so positioning product … Continue reading

Posted in fashion merchandising, Holiday merchandising tips, merchandising displays, shelving, display cases, Outdoor Retail Merchandising, retail display, Retail sales, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment