Category Archives: trade shows

24
Apr

Talking about Visual Merchandising at Outdoor Retailer

Posted in merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, Retail sales, trade show merchandising, trade shows, visual merchandiser, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
16
Feb

Outdoor Retailer Winter Market – Tour Stop #Two

United by Blue never fails to do something different in their booth and because of this, the the brand is a regular stop for the visual merchandising tours at Outdoor Retailer. While they don’t create a brand new booth with each … Continue reading

Posted in merchandising displays, shelving, display cases, Outdoor Retail Merchandising, retail display, trade show merchandising, trade shows, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
19
Aug

Visual Merchandising Tours: Outdoor Retailer Summer 2016

Outdoor Retailer is a feast for the eyes for anyone who wants a concentrated glimpse into what makes a brand jump off the page and come to life. This August I had the honor of leading the Visual Merchandising Tours … Continue reading

Posted in fashion merchandising, merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, Retail sales, small business tips, trade shows, visual merchandiser, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Tagged | Leave a comment
8
Mar

Words on developing creativity by feeding inspiration at Outdoor Retailer

Posted in fashion merchandising, Merchandising Planning, Outdoor Retail Merchandising, Retail sales, trade show merchandising, trade shows | Leave a comment
7
Jan

Learn about booth design process

Exciting addition to my work at Outdoor Retailer Winter Market!  I’ve been collaborating with Yoga Journal on their booth design for the show and will provide a presentation on what the process entailed.  If you are heading to OR, please … Continue reading

Posted in merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, SNEWS, trade show merchandising, trade shows, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
26
Jul

Trade show tip #13:  Congratulate yourself for following!

What a fabulous audience you have been! I hope that you have enjoyed and benefited from following my weekly merchandising tips and found something that directly related to your trade show booth merchandising and marketing. Congratulations to you for taking … Continue reading

Posted in Outdoor Retail Merchandising, retail display, Retail sales, SNEWS, trade show merchandising, trade shows, visual merchandiser, visual merchandising display tips, Visual Merchandising Tips | Leave a comment
21
Jul

Trade Show Tip #12:  Challenge yourself to something new

When was the last time you tried something completely new?  Something that was just challenging enough that your belly felt a bit queasy with anxiety?  Something that, once accomplished, put a little bounce in your step the following day?  And … Continue reading

Posted in Merchandising Planning, Outdoor Retail Merchandising, retail display, Retail sales, small business tips, trade show merchandising, trade shows, Visual Merchandising Tips | Leave a comment
19
Jul

Trade Show Tip #11:  Smile.  Now smile some more!

Visual marketing includes the personality of everyone in your booth or store with the cumulative effect being what we refer to as the ‘vibe’ one gets in your presence. There is no denying that certain feeling or energy in every … Continue reading

Posted in merchandising displays, shelving, display cases, Merchandising Planning, Outdoor Retail Merchandising, retail display, Retail sales, trade show merchandising, trade shows, visual merchandiser, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
6
Jul

Trade Show Tip #10:  Get the help you need!

Outdoor Retailer is four weeks away and for many that proximity in time means the midnight oil burns nonstop.  The to-do list grows and grows, and time is at a premium.  We become task-oriented and don’t see our friends and … Continue reading

Posted in Merchandising Planning, Outdoor Retail Merchandising, Retail sales, small business tips, trade show merchandising, trade shows, Visual Merchandising Tips, visual merchandising training and education | Leave a comment
29
Jun

Trade Show Tip #9:  Tell me a story!

When I was a little girl, my grandfather read to me from Winnie the Pooh.  Story time was one of my favorite parts of the day, and the memory and excitement of being told a story remains.  The retail visual … Continue reading

Posted in Merchandising Planning, Outdoor Retail Merchandising, retail display, trade show merchandising, trade shows, visual merchandising display tips, Visual Merchandising Tips, visual merchandising training and education | Leave a comment